Apart from its lending programs, Exim Bank through its Marketing Advisory Services seeks to assist linkages between Indian exporting companies and overseas importers for their requirement of products and services from India. The Bank leverages its international standing and well established institutional linkages, coupled with its physical presence across major Indian cities to support overseas importers by identifying suitable partners from India. Any company wanting to import quality products/services across a number of sectors can avail this service as long as the products/service is not in the negative list of India’s Foreign Trade Policy and International Conventions.